Commerce Platforms & Technology

One ecosystem
Mastered completely

One ecosystem
Mastered completely

One ecosystem
Mastered completely

Why Specialisation Matters

Some agencies offer everything.
We've chosen to be the best at one thing.

Every decision GENE has ever made, every engineer hired, every tool built, every problem solved, has been made in service of the same platform. Adobe Commerce and Magento isn't a specialism we offer alongside other things. That commitment shapes how we think, how we hire, and how we show up for every client who trusts us with their commerce platform.


The result is a team that recognises problems before they become expensive, builds solutions that hold under real commercial pressure, and gives advice grounded in having been here before, on many different businesses, across many different challenges. That's not something you can replicate quickly.

Every decision GENE has ever made, every engineer hired, every tool built, every problem solved, has been made in service of the same platform. Adobe Commerce and Magento isn't a specialism we offer alongside other things. That commitment shapes how we think, how we hire, and how we show up for every client who trusts us with their commerce platform.


The result is a team that recognises problems before they become expensive, builds solutions that hold under real commercial pressure, and gives advice grounded in having been here before, on many different businesses, across many different challenges. That's not something you can replicate quickly.

Product Thinking

We don't just build in the ecosystem. We've helped shape it.

For over fourteen years we've built products that thousands of merchants rely on — tools that solve real problems and push the Adobe Commerce and Magento ecosystem forward. Our early contributions include Bluefoot CMS, acquired by Adobe and transformed into Page Builder, now a native part of the platform. That product mindset doesn't stay in our R&D - it runs through every client engagement we take on.

For over fourteen years we've built products that thousands of merchants rely on — tools that solve real problems and push the Adobe Commerce and Magento ecosystem forward. Our early contributions include Bluefoot CMS, acquired by Adobe and transformed into Page Builder, now a native part of the platform. That product mindset doesn't stay in our R&D - it runs through every client engagement we take on.

Our Work

Talk is cheap. Proof is pricelss.

Talk is cheap.
Proof is pricelss.

  • Digital transformation driving 4x online sales in 12 months.
    See Case Studies
  • “GENE have been the most talented, dedicated, patient and caring team we could have asked for. From new sites to critical issues, they’ve been a constant force behind our progress.”
    See Case Studies
  • Replatformed to Adobe Commerce across 4 global storefronts, with custom product personalisation tooling and a self-service B2B portal.
    See Case Studies
  • Building solid foundations for smarter B2B, DTC & Trade commerce.
    See Case Studies
  • Building a B2B commerce engine for a nationwide retail network.
    See Case Studies
  • “We didn’t want flashy tech. We wanted technology that supports the brand. GENE understood that and delivered exactly what was needed.”
    See Case Studies
  • “The level of involvement has been refreshing - exactly the kind of initiative we never had before. A proactive partner focused on progress, not just delivery.”
    See Case Studies
  • Global Adobe Commerce support across 40+ sites worldwide.
    See Case Studies
  • Hyvä project delivered from discovery to launch in 4 months with 68.5% increase in mobile revenue.
    See Case Studies
  • “We’ve made more progress in six weeks than in the previous two years - a step change in delivery, pace and platform confidence.”
    See Case Studies
  • Digital transformation driving 4x online sales in 12 months.
    See Case Studies
  • “GENE have been the most talented, dedicated, patient and caring team we could have asked for. From new sites to critical issues, they’ve been a constant force behind our progress.”
    See Case Studies
  • Replatformed to Adobe Commerce across 4 global storefronts, with custom product personalisation tooling and a self-service B2B portal.
    See Case Studies
  • Building solid foundations for smarter B2B, DTC & Trade commerce.
    See Case Studies
  • Building a B2B commerce engine for a nationwide retail network.
    See Case Studies
  • “We didn’t want flashy tech. We wanted technology that supports the brand. GENE understood that and delivered exactly what was needed.”
    See Case Studies
  • “The level of involvement has been refreshing - exactly the kind of initiative we never had before. A proactive partner focused on progress, not just delivery.”
    See Case Studies
  • Global Adobe Commerce support across 40+ sites worldwide.
    See Case Studies
  • Hyvä project delivered from discovery to launch in 4 months with 68.5% increase in mobile revenue.
    See Case Studies
  • “We’ve made more progress in six weeks than in the previous two years - a step change in delivery, pace and platform confidence.”
    See Case Studies
The right technology is only the beginning

Choose a platform that supports where your business is going.

Technology decisions shape everything that follows. We'll help you select, implement and evolve the platform that's right for your business today, and still right years from now.

The right technology is only the beginning

Choose a platform that supports where your business is going.

Technology decisions shape everything that follows. We'll help you select, implement and evolve the platform that's right for your business today, and still right years from now.