Checkout & Payment Engineering for PayPal
Checkout & Payment Engineering for PayPal
Most agencies integrate it.
We built it.
Most agencies integrate it.
We built it.
Most agencies integrate it.
We built it.
Our Story
How a single integration became a decade-long partnership.
In 2015, we were asked by a client to integrate a then relatively unknown payment provider called Braintree Payments, shortly after its acquisition by PayPal. The official integration wasn't fit for purpose, so we built our own. That work became the foundation of a 10+ year relationship with PayPal, and the start of our involvement shaping how payments work across Magento and Adobe Commerce.
Today, we continue to build and evolve PayPal's payment infrastructure across the platform, supporting over 8,000 merchants and billions in transaction value.
In 2015, we were asked by a client to integrate a then relatively unknown payment provider called Braintree Payments, shortly after its acquisition by PayPal. The official integration wasn't fit for purpose, so we built our own. That work became the foundation of a 10+ year relationship with PayPal, and the start of our involvement shaping how payments work across Magento and Adobe Commerce.
Today, we continue to build and evolve PayPal's payment infrastructure across the platform, supporting over 8,000 merchants and billions in transaction value.
In 2015, we were asked by a client to integrate a then relatively unknown payment provider called Braintree Payments, shortly after its acquisition by PayPal. The official integration wasn't fit for purpose, so we built our own. That work became the foundation of a 10+ year relationship with PayPal, and the start of our involvement shaping how payments work across Magento and Adobe Commerce.
Today, we continue to build and evolve PayPal's payment infrastructure across the platform, supporting over 8,000 merchants and billions in transaction value.
An Extraordinary Partnership
PayPal product development.
Our teams operate within the Magento and Adobe Commerce codebase, defining how PayPal's payment capabilities are designed, developed and maintained on the platform. We work alongside PayPal's product and engineering teams, shaping how these integrations perform across thousands of real merchant environments across the globe.
That gives us a unique perspective.
We understand how PayPal's products are designed, and how they behave under real-world complexity, across different business models, regions and levels of scale. Which means we don't just implement payment integrations. We help structure and evolve the payment layer so it continues to perform as the business grows.
Our teams operate within the Magento and Adobe Commerce codebase, defining how PayPal's payment capabilities are designed, developed and maintained on the platform. We work alongside PayPal's product and engineering teams, shaping how these integrations perform across thousands of real merchant environments across the globe.
That gives us a unique perspective.
We understand how PayPal's products are designed, and how they behave under real-world complexity, across different business models, regions and levels of scale. Which means we don't just implement payment integrations. We help structure and evolve the payment layer so it continues to perform as the business grows.
Our teams operate within the Magento and Adobe Commerce codebase, defining how PayPal's payment capabilities are designed, developed and maintained on the platform. We work alongside PayPal's product and engineering teams, shaping how these integrations perform across thousands of real merchant environments across the globe.
That gives us a unique perspective.
We understand how PayPal's products are designed, and how they behave under real-world complexity, across different business models, regions and levels of scale. Which means we don't just implement payment integrations. We help structure and evolve the payment layer so it continues to perform as the business grows.
Product Development
What We Build & Support.
Braintree Payments
Braintree Payments
Infrastructure supporting complex transaction models, including secure vaulting, flexible transaction handling and integrated fraud tooling designed to support scale, subscriptions and multi-channel operations.
Infrastructure supporting complex transaction models, including secure vaulting, flexible transaction handling and integrated fraud tooling designed to support scale, subscriptions and multi-channel operations.
PayPal Complete Payments (PPCP)
PayPal Complete Payments (PPCP)
A unified payment layer that brings PayPal, cards, wallets and alternative methods into a single integration, simplifying global payments across currencies, regions and customer types.
A unified payment layer that brings PayPal, cards, wallets and alternative methods into a single integration, simplifying global payments across currencies, regions and customer types.
Fastlane by PayPal
Fastlane by PayPal
Accelerated checkout for returning PayPal customers, reducing the purchase journey to a single step with pre-filled details and stored credentials.
Accelerated checkout for returning PayPal customers, reducing the purchase journey to a single step with pre-filled details and stored credentials.
Braintree Insights
Braintree Insights
Transaction data and customer behaviour surfaced directly within commerce reporting, providing visibility into performance, conversion and payment trends without relying on external systems.
Transaction data and customer behaviour surfaced directly within commerce reporting, providing visibility into performance, conversion and payment trends without relying on external systems.
Operations
Global payment support.
We operate and support PayPal's Adobe Commerce and Magento integrations globally, across thousands of merchant environments and billions in transaction value. This means managing the ongoing interaction between payment systems, third-party modules, customisations and platform updates, resolving conflicts before they impact trading.
We also guide how integrations should evolve over time, ensuring they remain aligned with changing business models, regional requirements and increasing operational complexity.
We operate and support PayPal's Adobe Commerce and Magento integrations globally, across thousands of merchant environments and billions in transaction value. This means managing the ongoing interaction between payment systems, third-party modules, customisations and platform updates, resolving conflicts before they impact trading.
We also guide how integrations should evolve over time, ensuring they remain aligned with changing business models, regional requirements and increasing operational complexity.
"Because we build PayPal's products, we approach payments and checkout differently.
We don't treat payments as a plug-and-play integration layer. If payments don't work properly, nothing else on the site matters, so we treat them as part of the core commerce architecture."
Work With Us
Adobe Commerce Merchants
Looking for checkout experience you can trust?
We help merchants regain control when complexity starts to slow progress. From legacy integrations to inefficient processes and hidden friction, we resolve the issues that restrict conversion, create unnecessary effort and hold back growth.
Adobe Commerce Merchants
Looking for checkout experience you can trust?
We help merchants regain control when complexity starts to slow progress. From legacy integrations to inefficient processes and hidden friction, we resolve the issues that restrict conversion, create unnecessary effort and hold back growth.
Payment Providers
Building a payment product for Adobe Commerce?
We partner with payment providers and platform teams that need dependable execution inside real commerce environments. From launches to ongoing optimisation, we help products integrate smoothly, remain compatible and deliver stronger merchant outcomes.
About GENE
About GENE
About GENE
