From plugin builds to partner rollouts, analytics to UX, we helped Pennies scale their purpose-driven payments across the eCommerce ecosystem.
Pennies is the fintech-for-good powering micro-donations in UK checkouts. But behind every tap-to-give moment is a serious tech operation - one that needs to work fast, flex across platforms, and protect conversion. We partnered with Pennies to build that infrastructure: platform-agnostic plugins, branded donation flows, onboarding kits for retailers, and impact reporting that speaks in pounds and pence.
Sector
B2C
Charity Tech & Payments
Platform
Adobe Commerce + Custom Platforms
- Built a modular, platform-agnostic donation plugin
- Created branded, mobile-first donation UIs for retailers
- Delivered a fast-track onboarding toolkit for eCommerce partners
- Improved performance and reliability across integrations
- Introduced clear, campaign-level reporting for impact and engagement
Our work helped Pennies become more than a charitable add-on - we helped make it a product. With scalable modules, seamless UX, and retailer-ready integration tools, Pennies can now onboard partners faster, run more campaigns, and tell a stronger story of impact.
This is how micro-donations go macro.
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