Bringing Visibility to Every Penny

Enhancing reporting and analytics to show retailers the real impact of customer donations.

Bringing Visibility to Every Penny

Enhancing reporting and analytics to show retailers the real impact of customer donations.
Project Type

Analytics & Reporting

Services

Grow

Sector

Charity Tech & Payments

B2C

Platform

Adobe Commerce + Custom Dashboards

Tech Stack

Reporting Framework, Impact Dashboards, Retailer Insights

Bringing Visibility to Every Penny

The Challenge

Retail partners wanted more transparency into how micro-donations were performing, and how customers were engaging with different campaigns.

Our Approach

We developed reporting dashboards and data feeds that provided real-time insight into donation volume, opt-in rates, and campaign impact. The data was clear, visual, and easy for retailers to use in board meetings, CSR reporting and internal comms.

The Results

- Clear donation data for retail partners and internal teams - More informed campaign decisions and retail engagement - Strengthened retailer advocacy and renewal rates

“GENE turned our ambition into a scalable, reliable product, without ever losing sight of the mission.”

“GENE turned our ambition into a scalable, reliable product, without ever losing sight of the mission.”

“GENE turned our ambition into a scalable, reliable product, without ever losing sight of the mission.”

Unlock the full potential of Adobe's commerce stack.

We’re one of only a handful of agencies worldwide dedicated to Adobe Commerce and Magento Open Source. We’ve delivered solutions for some of the most complex and high-growth businesses on the platform, from subscription pioneers to global B2B rollouts.

GENE ⬢ GENE ⬢ GENE ⬢ GENE ⬢ GENE ⬢
B2B eCommerce without the roadblocks
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