Our Work
Luxury looks effortless. The tech behind it should too.
Timeless design meets real-time commerce
From frontend to checkout, upgrades to merchandising, we’ve helped OKA turn premium vision into high-performance eCommerce.
OKA is a heritage interiors brand known for beautifully crafted furniture and accessories — and with GENE as their eCommerce partner, the experience behind the screen now matches the quality on the showroom floor.
From frontend rebuilds to upgrade stability, merchandising intelligence to checkout UX, our partnership with OKA has focused on combining performance with polish. We’ve enabled their team to move faster, merchandise smarter, and sell with the quiet confidence their brand is built on.
Sector
B2C
Home & Interiors
Platform
Adobe Commerce (cloud-hosted)
The Highlights
Rebuilt the frontend for performance, modularity and design flexibility
Managed Adobe Commerce upgrades and patching without downtime
Optimised the checkout for mobile, wallet support and completion rate
Integrated Advanced Commerce to power smart merchandising and search
Maintained a stable, scalable platform with regular optimisation cycles
The Impact
We’ve helped OKA bring its signature offline elegance into the digital world, quietly improving performance, checkout, and product discovery behind the scenes.
The result? An eCommerce experience that feels as effortless as a perfectly styled room.
