Data Insights
Less gut feel. More growth loops.
Analytics and insights that drive the next right decision and prove the impact of every change.
When growth is led by assumptions, personal preference, or “how it’s always been done,” it hits a ceiling fast.
What we analyse:
Why GENE?
We bake data into delivery
From day one, we design builds, features and roadmaps with data collection in mind, so you’re never guessing.
Full funnel, full context
From source to checkout, we analyse the full journey, and connect technical performance with commercial impact.
Pros at complex commerce ecosystems
We’ve worked with multi-site, multi-region and multi-integration environments. We untangle the noise.
Data + action = value
We don’t just report. We recommend, test, and optimise - helping you get more out of every insight.
