Simplifying the Helium Buying Experience

Introducing a smart calculator to guide helium purchases, reduce confusion, and improve customer satisfaction at checkout.

Simplifying the Helium Buying Experience

Introducing a smart calculator to guide helium purchases, reduce confusion, and improve customer satisfaction at checkout.
Project Type

Checkout Enhancement

Services

Build, Grow

Sector

Retail & Gifting

B2C

Platform

Adobe Commerce

Tech Stack

Custom Checkout Logic, Basket Rules

Simplifying the Helium Buying Experience

The Challenge

Customers were confused about how much helium they needed for their balloon orders, leading to support requests and dissatisfaction.

Our Approach

We created a helium calculator that dynamically calculates and recommends helium quantities based on what's in the basket, integrated into the checkout flow.

The Results

- Reduced cart confusion and support queries - Improved customer satisfaction and trust - Lower rate of return issues related to product performance

“The biggest difference with GENE is that they build properly. We stopped fighting the tech and started focusing on growth.”

“The biggest difference with GENE is that they build properly. We stopped fighting the tech and started focusing on growth.”

“The biggest difference with GENE is that they build properly. We stopped fighting the tech and started focusing on growth.”

Unlock the full potential of Adobe's commerce stack.

We’re one of only a handful of agencies worldwide dedicated to Adobe Commerce and Magento Open Source. We’ve delivered solutions for some of the most complex and high-growth businesses on the platform, from subscription pioneers to global B2B rollouts.

GENE ⬢ GENE ⬢ GENE ⬢ GENE ⬢ GENE ⬢
B2B eCommerce without the roadblocks
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