
Scooters, Your Way
Applying builder logic to scooters for a seamless, DIY custom ride experience.
Our Work
Project Type
Product Builder
Services
Build
Sector
Sports & Lifestyle
B2C
Platform
Adobe Commerce
Tech Stack
Custom Scooter Builder, Component Logic, Real-Time Pricing
The Challenge
Like boards, scooters are personal, and riders wanted to mix and match bars, decks, forks and wheels. SkateHut needed a structured way to turn that demand into a seamless buying experience.
Our Approach
We developed a scooter builder using the same modular, logic-based approach as the skateboard tool. Customers could customise every element of their ride with the confidence that all parts would work together, and see exactly how their build would perform and cost.
The Results
- More custom scooter builds - Stronger engagement from returning customers - Fewer compatibility-related customer service queries