Ready for Anything: Performance Under Pressure
Keeping SkateHut stable and speedy during sales surges and seasonal campaigns.
Our Work
Project Type
Performance Tuning
Services
Run
Sector
Sports & Lifestyle
B2C
Platform
Adobe Commerce
Tech Stack
Infrastructure Optimisation, Edge Caching, Monitoring
The Challenge
Seasonal campaigns, influencer spikes, and weekend sales brought traffic surges that sometimes outpaced the platform, risking downtime and poor UX at critical moments.
Our Approach
We introduced targeted performance upgrades, including edge caching, infrastructure tuning, and active monitoring. This gave SkateHut the stability and speed they needed to promote freely, without worrying about the site holding up.
The Results
- Zero downtime during high-traffic campaigns - Improved site speed across mobile and desktop - 3.5% increase in conversion during key periods
